Business Process Alignment, Why it Matters in Analysis

To what extent does business process alignment factor into your firm’s operating strategy?  When you create topics for syndicated research studies are you considering revenue potential or are you fixated on just the subject matter?   Are you looking at the financial viability of the project …

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The Value and Downsides of Agencies for Industry Analyst Firms

While there is wisdom for industry analysts firms to contract with 3rd party agencies for support on core functions the buyer has to first ask themselves whether or not the provider has any real track record in the field where they operate and how much money …

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Challenges in Increasing Revenues for Analyst and Professional Services Firms

Scenario, small analyst or professional services firm (or individual) wants to increase revenue and scale the business.  Assumption that hiring a sales rep will help the company grow, fund new hires, increase compensation, allow providers to do billable work, remove the possible awkwardness of selling, and …

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Why Building an Analyst’s Personal Brand Matters

As an analyst your personal brand matters as much as the firm you work for, in some cases even more so.  Analysts sell influence, expertise and connections.  Good ones provide context, insights, solutions and confidence.  The client’s certainty in what you provide them makes the …

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